Archive for November, 2007

What You Should Do After Your Direct Mail Piece Has Been Sent Out »

After you’ve found a company that meets all of your fulfillment and direct mail services needs, selected and designed a card mailer or postcard, created an offer few could refuse, and mailed to a researched list of possible customers, there are still other things you can do to increase your return on investment.
A blog entitled, […]

How Direct Mail Can Help You Gain “Brand Presence” »

On RISMEDIA, a website devoted to real estate news and trends, “How to Brand Yourself a Superstar” by Ralph Roberts, explains how brand recognition is the key to any marketing program. By establishing “brand presence” you can have people recognize your business and product the same way they would a celebrity.
According to […]

Why Scientists Support Fulfillment and Direct Mail Services »

While many people view direct mail, or as they say “junk mail,” as a nuisance, there are many who find it to be extremely beneficial. Seeing as many people open, read, and sometimes even act on the offers sent to them , it makes sense that direct mail continues to be a successful […]

Home Businesses and Direct Mail Marketing Programs »

If your business is based out of your home, you might be wondering what type of marketing program you should use to market your products and gain customers. In a blogpost entitled, “Types of Direct Mail Advertising Formats to Implement in Your Home Business,” Michael Noto discusses how direct mail marketing programs can be […]