Statement Printing

Since the introduction of electronic forms, statements, and invoices, many have questioned the future of paper. As a result of this, you may be wondering if a direct mail marketing campaign is the most effective way to market your product or service.

Although countless articles argue that paper is a thing of the past that might not be the actual case. In the blog entitled, “Paper Lives,” Charlie Corr says that “while the primacy of print is being challenged, the reports of the death of paper are greatly exaggerated.” According to Corr, research has shown that people actually prefer receiving direct mail over other forms of marketing.

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