By administrator on Mar 24, 2009 in Plastic Card Printer, Direct Mail Marketing Programs, Card Mailers | 0 Comments
Direct mail campaigns can be expensive, especially if they “fail”. So, how can you improve the pull of your direct marketing campaign?
In John M. Adams’ article “Using Direct Mail to Drive Store Traffic”, he says start with the mailing list. He makes a good point. You want to make sure to target the right potential […]
By administrator on Mar 17, 2009 in Printing and E Billing Print Service, Fulfillment and Direct Mail Services, Online Invoice Printing, Online Printing Services, Printing Services | 0 Comments
What is Postal One and why is it beneficial to use a mailing service that used PostalOne!®? The PostalOne!® system offers a Web-based alternative to existing manual mailing processes with an electronic suite of services designed exclusively for business mailers. Basically, it is an information management system that links a business customer’s mailing and Postal […]
By administrator on Mar 13, 2009 in Plastic Card Printer, Direct Mail Marketing Programs, Card Mailers | 0 Comments
Some environmentally conscious cards mailer companies are now using Teslin substrate for their plastic card mailers instead of PVC. Teslin is a recyclable plastic material, but it is not considered biodegradable, so why is it better for the environment than PVC?
Teslin does not contain any cellulose-based materials and does not contribute to forest harvesting. It […]