By administrator on Jul 29, 2009 in Printing and E Billing Print Service, Lettershop Services, Fulfillment and Direct Mail Services, Printing Services | 0 Comments
According to the USPS website, mailers and the Postal Service™ will gain end-to-end visibility into the mailstream through the use of the suite of Intelligent Mail barcodes and by submitting electronic documentation, which will create actionable information about mail for marketing, financial and operational environments. So, what does this mean for your business mailings? You […]
By administrator on Jul 23, 2009 in Direct Mail Marketing Programs, Fulfillment and Direct Mail Services, Main | 0 Comments
A personal URL, or PURL as it is often referred to, is quickly becoming a useful marketing tool. So, what is a PURL? Instead of pointing directly to the location of an Internet resource, a PURL points to an intermediate resolution service. The resolution service associates the PURL with the actual URL and returns that […]
By administrator on Jul 15, 2009 in Direct Mail Marketing Programs, Card Mailers, Main | 0 Comments
Many advertisers and marketers had plans and budgets that did not come under careful scrutiny until the recent economic conditions caused for everything to come under careful scrutiny. Now, every penny must be justified in order to stay on the budget. But, how effectively can the results of some forms of media be recorded? Certain […]
By administrator on Jul 8, 2009 in Plastic Card Printer, Card Mailers, Main | 0 Comments
Plastic card mailers are sure to get the attention of recipients at any size, but there are many sizes and shapes, each with their own benefits. The “standard” sized plastic card mailer is 4” x 6”, the same size as a traditional postcard. These mailers are noticeable compared to other direct mail pieces, but a […]
