Archive for September, 2009

Businesses Increasingly Turning to Outsourcing Certified Mail Projects to Save Money, Improve Speed & Reduce Errors »

Outsourcing certified mail projects can be a very simple, yet extremely cost effective method for companies. A fully automated certified mail process eliminates labor costs, improves turnaround time, and reduces errors, which in this economy has led to a dramatic increase in the number of firms outsourcing certified mail projects.
With the existing […]

How to Gain your Customers’ Trust through Direct Mail »

With articles like Lousy Loan Offers Still Coming by Mail, it’s not hard to see why consumers are skeptical of direct mail pieces. This article said the mail piece the customer received “Was packed full of misleading statements, starting with the address window. It read ‘Pay to the order of:’ Well who doesn’t want to […]

Share Your Direct Mail In-Home Date »

There are two key terms in direct mailing that are often confused. The first is “mail date”- the date a customer would like their mail piece to be delivered to USPS for distribution. The second is “in-home date”- the date the customer would like their recipients to receive their direct mail piece. The reason distinguishing […]

USPS Policy Update: Effective 9-8-09 »

Effective today, September 8, 2009, USPS has updated their letter-size booklet tabbing and size requirements. These updates apply to any letter-size booklet and the sealing of the piece. The purpose of these new requirements is to improve processing and handling for automation compatible booklets. The old rules had tab seals placed at the top of […]