Statement Printing

In a report from Balihoo, a provider of local marketing automation technology and services, direct mail is listed as one of the top marketing trends for 2010. The reason cited is the negative affect of no-call lists, e-mail spam rules, and untargeted broad media on a marketer’s ability to reach audiences. Direct mail is a […]

According to the USPS, 40 million Americans change their address annually which can create obstacles for reaching your recipients during any mailing. USPS’s NCOALink software, which can be purchased, leased or developed by a licensee, gives access to NCOALink data. From this data, a licensee can obtain information on current, standardized, delivery point coded addresses […]

In a recent article, a university Instructor of Marketing compares email and direct mail marketing. The full article can be found here. He makes a great point that when deciding between e-mail and direct mail marketing, you need to consider the relationship you business has with the recipients. Do they have any previous knowledge of […]

Many companies send out holiday cards to thank their customers and send holiday greetings, but what about a “Welcome to 2010” direct mail piece instead or along with your holiday mailing? One way to get your customer’s attention in the New Year is with a happy New Year message and a gift card toward their […]