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What does CASS Certification Mean and How is it Helpful? »

If you’re looking into outsourcing your print and mail needs, you might be asking yourself, “What does “CASS certification” mean and how is it beneficial to me?”
CASS certification is a certification system for software systems that process mailing lists. When choosing a vendor to process your mail, you want to make sure they […]

Printers Used by Print and Mail Services: Part I »

Over the next few weeks, I would like to break down some of the printers used by print and mail services. There are many different types of printers with various capabilities, and in the following weeks, I will highlight a few.
I am going to start with the Canon imageRUNNER Pro 150. This printer is […]

Getting More from your Direct Mail Campaign »

Many businesses want to use a direct mail piece that is innovative and high quality. The problem always seems to be that these type of mail pieces cost more per piece than a traditional paper post card. So, how can your business get more from a direct mailer that costs more than a traditional paper […]

Saving the Post Office »

The New York Times recently ran an editorial called “Saving the Post Office”. The editorial discusses the fact that in this era, USPS must cut some services, close some offices, and make other changes. Many Americans rely on six-days-a-week delivery and having a post office right around the corner, but that may be a thing […]